دور الالتزام التنظيمي في تحقيق الميزة التنافسية "دراسة تطبيقية على شرکات القطاع الخاص في محافظة دهوک بإقليم کردستان العراق"

نوع المستند : المقالة الأصلية

المؤلفون

کلية التجارة - جامعة المنصورة

المستخلص

This study aimed to identify the nature of the relationship between the weakness of the organizational commitment and the weakness of competitive advantage An Applied Study on sector companies in the Governorate of Duhok Kurdistan Region of Iraq level. as well as, it sought to identify the nature of the impact of organizational commitment on achieving competitive advantage, with the nature of the statistical differences in the degree of the impact of organizational commitment dimensions on competitive advantage in the companies under study. Through using a sample of (923) workers in (5) of the companies under study. It became
2
clear that there is a statistical significance between dimensions of organizational commitment and dimensions of competitive advantage. In addition, there was a difference with statistical significance of the dimensions of organizational commitment on achieving competitive advantage.

الموضوعات الرئيسية

المراجع

0. Farzad, A., Nahavandi, N. and Caruana, A. (2112) the Effect of Internal Marketing on Organizational Commitment in Iranian Banks. American Journal of Applied Sciences 5
(00): pp. 0221-0226.
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9. Khan, M.R., Ziauddin, Jam, F.A. and Ramay, M.I. (2101): The Impacts of Organizational Commitment on Employee Job Performance: European
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Journal of Social Sciences – Volume 05, Number 9.
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5. Malik, M.E ., Nawab, S ., Neem, B., & Danish, R.Q. (2101) Job Satisfaction and Organizational Commitment of University Teachers in Public Sector of Pakistan . International Journal of Business and Management Vol. 5, No. 6.
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2. Recep, B., Mahmut, D., &Murat, D.(2101)Organizational Commitment and Case study on the union of Municipalities
of Marmara : Regional and Sectoral Economic Studies Vol. 01-2 .
3. Reed, R., Lemak, D .J. & Mero, N.P. (2111) Total Quality Management and Sustainable Competitive Advantage. Journal of Quality Management, PP.
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01.Vorhes, D.W. & Morgan, N.A. (2115) Benchmarking Marketing Capabilities for Sustainable Competitive Advantage . Journal of Marketing, Vol. 63, pp. 21–
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